Lettings is a different sport from sales. The unit of value isn't a single big commission months away — it's a fast turnaround, repeated across a large book, with an empty property quietly costing the landlord money for every day it sits. A walkthrough on every rental earns its place not by looking glossy but by doing a job: it lets a busy renter judge a place in seconds, rules the wrong people out before they take a viewing slot, and helps the right tenant commit before a competing flat down the road does.
Why video lets faster and cuts voids
Every void day is rent the landlord never gets back, so the real enemy in lettings is time. A rental that takes an extra fortnight to let isn't just slower — it's a measurable loss the landlord feels and remembers at renewal. A walkthrough shortens that gap by letting genuinely interested renters see exactly what they're applying for the moment the listing goes live, on the phone they're already holding, without waiting for a viewing slot to open up.
It also fixes the other lettings tax: wasted viewings. A rental viewing is often a half-hour round trip for a negotiator who could be progressing three other lets, and a large share of those appointments end with "it's smaller than I thought" or "I didn't realise it was a first-floor walk-up". When the video has already shown the room sizes, the layout and the realities of the place, the people who book are the ones it actually suits — so your diary fills with qualified applicants, not tyre-kickers.
And because lettings is a high-volume game, consistency matters more than polish. A branded clip on every rental — not just the premium two-beds — makes the whole book read as one professional agency to the landlords deciding who manages their next property. That steady, on-brand presence is what wins the next portfolio instruction, quietly, across dozens of listings.
What renters actually check
Real room sizes
The number-one viewing let-down is "smaller than it looked". A steady pass through each room sets an honest sense of scale, so the renters who apply already accept the space.
Storage & practicality
Renters live by storage, sockets and where the washing machine goes. Showing the practical bits answers the questions that otherwise eat a phone call or a viewing.
Access & the approach
Which floor, how many stairs, where the entrance is. Flagging the walk-up or the lift up front filters out the applicants for whom it's a dealbreaker before they book.
The local area
For renters, location often outranks the property — the commute, the shops, the transport. Closing on the surroundings reaches movers choosing an area, not just a flat.
Furnished or not
Furnished, part-furnished or bare changes who applies. Showing the actual state of the let means the enquiries match what's on offer, with no surprises on move-in day.
One consistent look
Across a high-volume book, every rental sharing the same branded end card makes the branch read as one agency — the steadiness landlords notice when choosing who manages their stock.
Save a void day on a real let
Send us one of your rental listings and we'll turn the photos into a branded walkthrough that helps tenants self-qualify and lets it faster — free, no obligation.
The right format & length
Rental demand is mobile-first and impatient, so for lettings shorter and vertical usually wins. The 9:16 cut is the workhorse — it's what a renter watches on the train and shares to a flatmate, and it's what travels on Reels and TikTok where movers scroll. Keep it tight: open on the room that sells the let, move briskly through the practical spaces, flag access, and close on the area. You still get the 16:9 master for the portal and the 1:1 for the feed from the same render, so every rental is ready everywhere the moment it lists.
How Listingly makes it
Paste the rental listing
Drop in the listing URL and Listingly pulls in the photos and details already on it. No filming, no shoot to schedule around tenants still in situ.
Your branch branding
Your saved Brand Kit applies automatically, so every rental — across the whole book — carries the same logo, colours and end card without anyone styling it by hand.
Out to every channel
One render gives you the 9:16 for social, the 16:9 master for the portal and the 1:1 for the feed, ready to publish the minute the let goes live.
What's a void worth avoiding?
Across a busy book, a few void days saved on each let adds up fast. Put in your numbers and see what faster, better-qualified lettings could earn back.
Common questions
How does video help let a property faster?
A walkthrough lets prospective tenants self-qualify before they book, so you get fewer wasted viewings and quicker, more committed applicants — which helps cut void periods.
Is video worth it for high-volume rental stock?
Yes — that's where it shines. Because Listingly builds the video automatically from existing photos and a saved Brand Kit, you can put video on every rental without it becoming a workload.
Do tenants actually watch rental videos?
Renters increasingly browse on mobile and on social, where a 9:16 walkthrough travels well — it reaches movers who never opened the portal that day.
Can I keep video consistent across a large lettings book and multiple branches?
Yes — that's the point of a saved Brand Kit. Every rental you process applies the same logo, colours and end card automatically, so a hundred lets read as one agency rather than a hundred different styles. It's the consistency that landlords notice when deciding who manages their portfolio.
The current tenant is still living there — can I still make a video?
Yes. Because the video is built from the listing photos rather than a fresh shoot, you don't need to arrange access or work around an occupied property. As soon as you have the marketing photos for the let, you can have the walkthrough ready to publish.
Get a free video
Send us one of your rental listings and we'll make a branded walkthrough, free — judge it on your own stock.
Get a free video